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How to spot an e-mail hoax - 2010-07-28

(reprinted with permission of Brett M. Christensen, Owner and Manager, Hoax-Slayer.com "Debunking email hoaxes and exposing internet scams since 2003")

There are thousands of email hoaxes moving around the Internet at any given time. Some may be the latest email hoaxes around. Others may be mutated versions of hoax messages that have travelled the Internet for years. These email hoaxes cover a range of subject matter, including:

· Supposedly free giveaways in exchange for forwarding emails.

· Bogus virus alerts.

· False appeals to help sick children.

· Pointless petitions that lead nowhere and accomplish nothing.

· Dire, and completely fictional, warnings about products, companies, government policies or coming events.

The good news is that, with a little bit of foreknowledge, email hoaxes are easy to detect. Hidden within the colourful prose of your average email hoax often lurk telling indicators of the email's veracity.

Probably the most obvious of these indicators is a line such as "Send this email to everyone in your address book". Hoax writers want their material to spread as far and as fast as possible, so almost every hoax email will in some way exhort you to send it to other people. Some email hoaxes take a more targeted approach and suggest that you send the email to a specified number of people in order to collect a prize or realize a benefit.

Another indicator is that hoaxes tend not to provide checkable references to back up their spurious claims. Genuine competitions, promotions, giveaways or charity drives will usually provide a link to a company website or publication. Real virus warnings are likely to include a link to a reputable virus information website. Emails containing Government or company policy information are likely to include references to checkable sources such as news articles, websites or other publications.

A third indicator is often the actual language used. Email hoax writers have a tendency to use an emotive, "over-the-top" style of writing peppered with words and phrases such as "Urgent", "Danger", "worst ever virus!!", "sign now before it's too late" and so on, often rendered in ALL CAPITAL LETTERS for added emphasis. Paragraphs dripping with pathos speak of dying children; others "shout" with almost rabid excitement about free air travel or mobile phones. As well, some email hoaxes try to add credibility by using highly technical language.

Before forwarding an email, ask yourself these questions:

1. Does the email ask you to send it to a lot of other people?

2. Does the email fail to provide confirmation sources?

3. Is the language used overly emotive or highly technical?

A "yes" answer to one or more of the above questions, should start some alarm bells ringing. These indicators do not offer conclusive evidence that the email is a hoax but they are certainly enough to warrant further investigation before you hit the "Forward" Button.

Benson & Associates suggests using www.hoax-slayer.com or www.snopes.com to confirm the validity of any mass email before littering the inboxes of your friends and co-workers with hoaxes and scams. It's just a part of professional email etiquette.

If you have any questions relating to Internet Security and privacy, please call Benson & Associates help desk at 1-877-247-1664.